Get instant colour that looks flawless from the first sweep and enjoy a lasting, sun-kissed glow that develops underneath, making your skin look radiant, fresh and holiday-ready, any day of the week!
…ready to meet your new instant glow-to from Vita Liberata?
Tinted Lasting Tan Lotion
This tinted tanning lotion does it all - instant natural glow, skin-loving care, and a flawless finish that lasts, even after showering it off!
Thanks to its built-in colour guide, you get a gorgeous (and believable!) sun-kissed tint right away, while a blend of natural and organic ingredients deeply hydrates your skin. As the organic DHA works its magic, a lasting golden tan develops beautifully over 6-8 hours.
After showering it off, you're left with a beautiful tan that lasts for days and promises to fade seamlessly!
Plus, it dries in a flash - so you can glow up and go, no waiting around!
What makes this tan lotion so unique?
Unlike traditional tanners, Vita Liberata Tinted Lasting Tan Lotion is powered by certified organic botanicals that nurture your skin as you glow.
Infused with aloe vera, shea butter, and liquorice extract to nourish and hydrate, plus a tinted guide colour for confident, precise application, this award-winning tinted tanning lotion delivers an instant, rich bronze that develops into a radiant, long-lasting glow.
With a silky, hydrating texture, it glides on effortlessly and blends seamlessly for a flawless, streak-free finish that complements every skin tone. Available in ‘Medium’ for a golden, medium tan and ‘Dark’ for a deeper, richer tan.
Plus, it’s free from any tell-tale smell or sticky residue, and with a fast-drying formula, it’s the ultimate fuss-free tan that fits effortlessly into your routine.
And that’s not all…
Say goodbye to streaks, fake tan smells, and waiting around - this bronzing beauty gives you instant colour and a lasting glow.
It’s your ticket to golden goddess vibes all year round!
Results to expect
- Glowing, golden colour in seconds for an instant confidence boost
- Natural-looking tan that lasts for days without fading patchy
- Smooth, even application with a flawless, streak-free finish
- Hydrated, nourished skin thanks to organic botanicals
- Lightweight, non-sticky feel with no unpleasant self-tan smell
- A believable bronze that flatters every skin tone
Key ingredients
- Dihydroxyacetone (DHA): A 100% natural, plant-derived tanning agent that creates a sun-kissed glow without harsh chemicals or irritation
- Saccharide Isomerate: A sugar-based humectant that deeply hydrates and maintains soft, smooth, and nourished skin
- Antioxidant-Rich Extracts: Raspberry, Pomegranate, Ginkgo, Grape, Bladderwrack, and Liquorice protect, regenerate, and brighten skin while reducing fine lines and boosting elasticity
- Soothing & Hydrating Extracts: Cucumber, Melon, Witch Hazel, and Papaya refresh, hydrate, tone, and gently exfoliate for a smooth, even, and radiant complexion
- Marula Oil, Shea Butter & Aloe Vera: A nourishing blend that locks in moisture, calms irritation, strengthens the skin barrier, and protects sensitive or dehydrated skin
- Vitamin E & Hyaluronic Acid: Antioxidant protection and deep hydration work together to smooth, plump, and restore youthful resilience to the skin
SIZE: 200 ml / 6.76 fl oz
About the brand: Vita Liberata
Vita Liberata is a multi-award-winning expert in the skincare and tanning world, famous for creating their unique Odour Remove™ technology, the world’s first odourless tan. They pride themselves on being a completely non-toxic tanning brand, free from parabens, perfume, alcohol, and all chemicals of concern. Using only natural, certified organic, and Eco-certified DHA-approved extracts in their tanning formulas. They are passionate about offering a conditioning, simplified skincare treatment that gives you flawless, tanned skin with a velvety-soft finish and long-lasting hydration.
About Beauty and the Boutique
Beauty and the Boutique is a proudly independent, online-only beauty destination where you’ll only ever find products you can truly trust. Every item is hand-picked by makeup artist Katie Clement-Lorford based purely on performance, quality, and how it makes you feel - never because a brand has paid for it to be featured. There are no sponsored listings, no paid placements - just Katie’s genuine beauty favourites. Every product is selected with care and never tested on animals, so you can trust that what you see is what Katie truly believes in. With thousands of five-star reviews from customers around the world, we’re here to make beauty simple, uplifting, and truly trustworthy.
Why Shop with Beauty and the Boutique?
- Worldwide Shipping - We deliver to over 100 countries
- Cruelty-Free Products - Nothing we sell is ever tested on animals
- Makeup Artist Approved - Every product is tried, tested, and loved by Katie
- Free How-To Guides - Step-by-step help included with your order
- You're Giving Back - We plant a tree and support global charities with every purchase
- 20% Off When You Buy 3 - Use gift code 20 at checkout
- Rated Excellent on Trustpilot - Trusted by thousands of happy customers
- Top Quality Store on Google Shopping - Verified and reliable
- Trusted Worldwide – Customers in over 100 countries shop with us
- What’s more, you’ll get free beauty, makeup, and skincare advice from Katie. And if you have any questions, our friendly team - expertly trained by Katie herself - will reply within 24 hours.
About Makeup Artist Katie
Katie Clement-Lorford is the founder of Beauty and the Boutique and her own makeup line, Love Katie. With over 25 years’ experience as a professional makeup artist, Katie has worked with real women of all ages, skin tones, and confidence levels — and now brings that expertise directly to you. At Beauty and the Boutique, Katie personally hand-picks and approves every product based on performance, quality, and how it makes you feel. For many consecutive years running, Katie Clement-Lorford has been a UK beauty awards judge. She’s also a passionate advocate for kindness, simplicity, and feel-good beauty that truly works.
