Makeup Artist Approved Beauty

hand-picked by Makeup Artist

Introducing Blinc Amplified Mascara

A natural-looking 24hr smudge-proof mascara!
Blinc Amplified Mascara before and after results
Benefits of Blinc Amplified Mascara
Blinc Amplified Mascara in shade 'Black' on different skin tones
Blinc Amplified Mascara in shade 'Dark Brown' on different skin tones
Blinc Amplified Mascara results
Why you'll love Blinc Amplified Mascara
Beauty and the Boutique order perks, charity and planting trees
Scroll down for more Blinc Amplified Mascara tips
Blinc Amplified Mascara
Blinc Amplified Mascara before and after results
Benefits of Blinc Amplified Mascara
Blinc Amplified Mascara in shade 'Black' on different skin tones
Blinc Amplified Mascara in shade 'Dark Brown' on different skin tones
Blinc Amplified Mascara results
Why you'll love Blinc Amplified Mascara
Beauty and the Boutique order perks, charity and planting trees
Scroll down for more Blinc Amplified Mascara tips
Blinc Amplified Mascara

Introducing Blinc Amplified Mascara

A natural-looking 24hr smudge-proof mascara!

$27

Select Shade

    Free worldwide delivery today!

    none of the products we sell are ever tested on animals

    Every product is hand-picked by Makeup Artist Katie

    Products are picked in an honest way, without paid endorsement

    Your new item comes with a complete how-to guide

    Every purchase helps us fund small charities making a big difference

    A tree is planted in your honour every time you shop with us

    Why you'll love it

    by Makeup Artist

    The challenge…?

    To find a natural-looking mascara that never clogs, smudges, flakes or runs – even after rubbing the eye or building up a sweat in the gym!



    As a makeup artist, I have always been on the hunt for this holy grail of mascara…

    The verdict…?

    That search is now over with the revolutionary:

    Blinc Amplified Mascara!

    This little multi-wonder is a smudge-proof mascara that creates pretty, natural-looking lashes that never look ‘over-done or ‘over-caked’…

    …and it won't run or smudge even if you kick up a sweat or have oily skin!

    Plus, it looks really natural, just like your lashes - only better!



    What makes this mascara so unique?

    This ingenious mascara places a fine tube around each individual eyelash, and once it’s on, it isn’t going to budge!

    For all-day or all-night wear, you can feel completely confident that your Blinc Amplified Mascara is not going to slide off your lashes down onto your face!

    Pretty clever, huh?

    And that’s not all…

    Blinc Amplified Mascara is pretty much indestructible!

    Once it’s in place, you can rub your eyes, cry, visit the gym or take a sauna, and it won’t smudge or flake…

    …so no more panda eyes!

    Enjoy wearing the Amplified Mascara on its own, or why not apply it over the top of your fave mascara (that currently smudges) to help seal it in!

    And when you wish to remove the mascara tubes from your lashes, simply apply a little warm water and gently roll the tubes off (no makeup remover required!).

    Results to expect
    • Original tube forming technology revolutionises how you wear mascara as it places a fine tube around each individual eyelash, so once it’s on, it won’t budge!
    • Flake-proof, smudge-proof and clump-proof for lashes that look great whatever you’re doing!
    • Long-lasting powers, even for oily skin-and (better than waterproof!)
    • Holds a lash curl, to help open your eyes for a more wide-awake look
    • Ideal for contacts and sensitive eyes thanks to the healthy, non-irritating and non-penetrating formulation
    • It creates pretty natural fluttery lashes that never look fake or cakey!
    • It can be used as a seal over other mascaras, so you can use it with your fave mascara to make it smudge-proof, longer-lasting and boost its powers
    Key ingredients:
    • Beeswax - anti-inflammatory, moisturising, conditioning and protective with a creamy texture for a smooth look that’s naturally water-resistant
    • Carnauba Wax – softens lashes for more voluminous and clump-free lashes that are hypoallergenic, so great for sensitive eyes, and it’s also water-repellent
    • Acrylates copolymer - film formers that assist in creating water-resistant tiny tubes that protect each lash, to give you all-day wear without smudging, flaking or running

    SIZE: Fill weight 8.5g

    About the brand: Blinc

    The Blinc eye makeup brand was founded in 1999 (now sold in over 30 countries!) with a mission to solve the most common mascara problems – clumping, flaking, smudging, running and ease of removal!

    Blinc introduced the world to "tube-forming” mascara technology – helping solve all those traditional negative mascara issues found in oil-based paints, plus removing makeup was made easy!

    Their passion is to continue creating innovative eye makeup that delivers problem-free, sleep-lasting wear that is effortless to remove.

    The goal? To make the wearer “feel confident that you can do anything, knowing your makeup will look as perfect as when it was first applied, without worrying about the pesky matter of removal”.

    At Beauty and the Boutique...

    We love beauty and animals – so you always know the products we sell are never tested on animals.

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    Watch it in Action

     

    Ingredients

    The Magic Formula Inside:
    • Beeswax has anti-inflammatory, moisturising and protective properties, which helps protect skin from the environment and condition lashes. It also helps give eye cosmetics a creamy texture that offers a smoother and more natural look without accentuating fine lines. Instead of containing lash-drying alcohol (that can lead to brittleness and breakage), mascara containing Beeswax leaves lashes nourished and protected from the elements. Plus, Beeswax creates a naturally water-resistant barrier that helps keep your make-up looking flawless!

    • Carnauba Wax is hypoallergenic and helps the mascara be water-repellent which protects the lashes from tears. The oil extracted from Carnauba Palm leaves dried into the wax and acts as a natural thickener without clogging pores! It helps apply mascara smoother with silkier lashes and is great for even sensitive eyes. Carnuba Wax softens lashes and leaves them more voluminous and clump-free!

    • Acrylates copolymers are film formers that assist in creating water-resistant tiny tubes that protect each lash by building a film around the lashes to give you all-day wear...without smudging, flaking or running - perfect for long-lasting mascara wear!

    Not Tested On Animals

    Nut Free

    Fragrance Free

    Non-Comedogenic

    Paraben Free

    Gluten Free

    Palm Oil Free

    WATER (AQUA/EAU), ACRYLATES COPOLYMER, IRON OXIDES (CI 77499), STEARIC ACID, PROPANEDIOL, PEG-10 DIMETHICONE, POLYSILICONE-11, BEESWAX (CERA ALBA), SILICA, GLYCERYL STEARATE, PHENOXYETHANOL, COPERNICIA CERIFERA (CARNAUBA) WAX, NYLON-66, AMINOMETHYL PROPANOL, TETRASODIUM PYROPHOSPHATE, SODIUM POLYACRYLATE, CAPRYLYL GLYCOLO-CYMEN-5-OL, LAURETH-12, TITANIUM DIOXIDE (CI 77891)

    Tips for best results

    Step
    1
    StepStepStepStepStepStep

    Ensure lashes are clean & free from any eye cream

    Step
    2
    StepStepStepStepStepStep

    Press wand at the base of lashes, close to roots

    Step
    3
    StepStepStepStepStepStep

    Wiggle wand from side to side & zig-zag brush upwards

    Step
    4
    StepStepStepStepStepStep

    For extra volume, apply more coats

    Step
    5
    StepStepStepStepStepStep

    To remove, use warm water to slide the tiny tubes away from the lashes

    Step
    6
    StepStepStepStepStepStep

    When the tubes roll-off, your lashes are not harmed in any way!

    Customers love it

    What they're saying
    No more racoon eyes!
    I just got my 'Blinc Amplified Mascara'. This stuff is amazing. I have very thin lashes so I apply the Blinc over my regular mascara. No more racoon eyes. At the end of the day my lashes look like I just did them! Thank you Katie.

    Jerilynn B

    Can't recommend enough!
    Have the blinc mascara and the blush and veil. They are all amazing. I never wore make-up before because I couldn't get the hang of it. Now I do thanks to you! Amazing customer service who really do bring happiness! Cannot recommend this company enough. Clear ethos and products that work.

    Clare H

    I won't use another mascara!
    I've received my Blinc mascara and it is my new favourite product!! I will never purchase a different mascara again! Love it so much

    Laura S

    Amazing!
    Today I tried Blinc mascara & it is the first time in years that I haven't ended up looking like a panda after a few hours. I wore it all day & it has been hot today. It's so lovely to be chatting & not wondering if I have black smudges under my eyes!!

    Sue W

    It’s a gamechanger!
    Bought the Blinc Amplified mascara recently. What a game changer! Previously, with other products, I always had panda eyes, which is embarrassing. But not anymore!

    Kate T

    The best I've ever tried!
    The mascara is the best I've ever tried. Important to read the instructions on how to remove...easy, just warm water on your fingers, no need for eye makeup remover, yet it really doesn't smudge at all during the day!

    Gill C

    Never been so impressed!
    Bought the blinc mascara and I've never been so impressed with makeup in my life. The mascara is the only one that stays on my lashes - l've had to dye them in the past as mascara usually just falls off - this is magic!!! I'm so glad I found your site - I can't wait to try more things!

    Anna L

    Does not budge!
    I bought the blinc mascara for my holiday. I've spent a fortune in the past looking for waterproof mascara that doesn't smudge. I found this amazing. In the heat, in and out of water, it never smudged once! Will be reordering soon!

    Jo E

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